Adverts on women...

http://video.google.co.uk/videoplay?docid=-1471996088770468263&q=adverts+on+women

An advert made for nike based around womens rugby/ girls rugby. This is the advery that challenges the sterotypes on womem where they are takig a more active roles than a passive roles by participating in a soprt like rugby, there we as an audience accociate with males.

http://www.youtube.com/watch?v=JYr3ev4CwiA

This is an advert i found that represent the main person, kylie as a whore, due to the way she is acting and the way she i dressed. This advert also reinforces Laura, Mulvey's theory on the male gaze. This is because she is not wearing much clothes and is revelaign her body for the audience to see, she is being objectified.

http://www.youtube.com/watch?v=M0dw0nmoMhY

http://www.youtube.com/watch?v=YRlGQvOxDwI

This is a traditional advert of a women in a stereotypical role of a housewife cleaning. This can be seen as she is cleaning the fllor with a vacuum and is very the stereotypical clothes women used to wear in th past when they cleaned with the apron round their hips.